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  • 60% of the fresh flowers produced are unsaleable, so why not go for preserved on

    Freshly-cut flowers are a MUST for florists. Yet how many of them are produced and end up in the dustbin? A selection is made as soon as they are produced. Not every flower that comes out of the ground is suitable for sale. The same applies to flowers that are destined for preservation. On average, one flower out of ten does not pass the first sorting. What about the rest?

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